Restructuring the information of the current website, prioritise the needs of users, forming a site map in order to bring new user experiences to user.
Features included:
- Emphasise on branding elements : vibrant colour, picture chosen are smiling and happy
- User generated content : Not only info from company, but also from users, in order to build a trust
- Showing the latest trend and hottest items
- Encouraging the subscribe of newsletter
- Cross selling on different products
- Responsive design